Bio

簡歷

With over 15 years of experience managing diverse projects and teams across EMEA, APAC, and LATAM, Zyrian Chung has a proven track record of leadership and venture building. He currently serves as the CEO of L10, an AI-powered People & Culture platform, and as the CPO of Dr. Umi, an AI healthcare agency in the UK.

Zyrian's career includes pivotal leadership roles at Bain & Company and Accenture's Fjord, where he has led high-impact ventures such as a $350M sustainability SaaS product in Amsterdam, a $4M eHealth startup in Turkey, an award-winning IoT venture in South Africa, and the largest B2C digital payment platform in Hong Kong. He has also spearheaded digital transformation initiatives for Fortune 500 companies globally.

As a passionate educator and mentor, Zyrian teaches Venture Design at top universities across continents, including the University of the Arts London and the Savannah College of Art & Design. He also guides startups and venture capital firms, such as Techstars in the UAE, helping businesses navigate the complexities of scaling and innovation.

Zyrian holds a Bachelor in Computer Science & Risk Management from the University of Hong Kong. His expertise spans cross-sector and cross-region, encompassing digital ventures, strategic innovation, market expansion, and tech-driven solutions such as AI and IoT.

I am a designer with great enthusiasm for solving people’s real frustrations — through building deep empathy with humans to design beautiful and meaningful services and products.

I started programming and designing mobile applications back in 2009, becoming the first batch of app publishers before App Store was commonly known. Since then, I've been so fortunate to work with many talented people, groundbreaking startups, and multinational organisations across continents — to design amazing products and services, teach and evangelise design thinking, build and coach design teams, and drive organisational transformations.

My work explores real frustrations through studying the relationship between people and systems. It embodies thoughtful design and emerging technologies in crafting human-centered experiences that address real business challenges.

Please drop me a message if you'd like to know more about me and my work :)

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Key Experience

CEO & Co-Founder, L10.tech   2022 - Present | London
CPO, Dr. Umi   2024 - Present | London

Lead, Venture Design, Bain & Company 2019 - 2021 | Berlin
Senior Service Designer (Creative Tech), Fjord, Accenture 2015 - 2019 | Hong Kong
UX Lead, Red Soldier  2014 - 2015 | Hong Kong
Senior Mobile App Developer, Hi Mum! Said Dad   2012 - 2014 | London
Various Engineer and Designer Roles  2009 - 2012

Senior Designer (Service Design and Creative Technology), Fjord / 2015 - 2019, Hong Kong
Digital Strategy Consultant (Head of UX), Red Soldier / 2014 - 2015, Hong Kong
Senior Developer, Hi Mum Said Dad  / 2012 - 2014, London
Developer, Joy Aether / 2010 - 2011, Hong Kong

Mentor, Techstar UAE  2023 - Present
Lecturer, Design Management
, University of the Arts London  2021 - Present
Lecturer, User Experience, Hong Kong College, Savannah College of Art and Design
  2020
Lecturer, Service Design, The Hong Kong Polytechnic University  2019

Instructor, CityU Apps Lab, City University of Hong Kong
  2015

Awards

Customer Experience Design Gold Award, IAB Bookmark Awards  2019 | South Africa
Internet of Things Gold Award, IAB Bookmark Awards  2019 | South Africa
Service Design Gold Award, The Loeries
  2018 | Africa
Best Use of Mobile, RAD Awards  2015 | United Kingdom

Best Mobile App B2C, Mobile Marketing Awards  2014 | United Kingdom

Best Mobile Destination Marketing Solution, Mobile Marketing Awards  2014 | United Kingdom
Most Innovative App, SMITTY  2013 | Europe
Gold Award, W³ Award  2013 | Europe

Education

Design & Innovation, Master of Design, The Hong Kong Polytechnic University
Double Major in Computer Science and Risk Management, Bachelor of Engineering, The University of Hong Kong

Good design is simple, yet purposeful.